SalesForce Certified Strategy Designer Certified Strategy Designer 05 31Oct2024 - Practice Quiz

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Question 1 of 30

A company is looking to integrate external data sources into their Salesforce environment to enhance their customer insights. They have access to a third-party data provider that offers demographic data, purchasing behavior, and social media activity. The company wants to ensure that they comply with data privacy regulations while maximizing the utility of this data. Which approach should they take to effectively utilize this external data while adhering to best practices in data governance?

Implement a data integration strategy that includes data anonymization and consent management processes to ensure compliance with regulations like GDPR and CCPA.

Directly import all external data into Salesforce without any filtering or consent checks, as the data provider has assured compliance.

Use the external data solely for internal analysis without informing customers, as it does not involve sharing data externally.

Rely on the data provider's privacy policy and assume that it covers all necessary compliance requirements without further action.

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