Question 1 of 30
A marketing team is analyzing their contact management strategy to improve engagement rates. They have a database of 10,000 contacts, out of which 6,000 are active subscribers who regularly engage with their content. The team decides to segment their contacts into three categories: Active, Inactive, and Prospects. They aim to increase the engagement rate of the Inactive segment by 25% over the next quarter. If the current engagement rate for Inactive contacts is 10%, what will be the target engagement rate for this segment after the increase?
0.125
0.15
0.1
0.13

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