SalesForce Certified B2B Solution Architect Certified B2B Solution Architect 04 31Oct2024 - Practice Quiz

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Question 1 of 30

A company is implementing a new Salesforce solution to manage its B2B sales processes. They want to customize the platform to ensure that their sales representatives can efficiently track leads, opportunities, and customer interactions. The company has a requirement to automate the lead assignment process based on specific criteria such as geographic location and deal size. Which approach would best facilitate this customization while ensuring scalability and maintainability of the solution?

Utilize Salesforce Flow to create a lead assignment process that evaluates criteria and assigns leads automatically.

Implement Apex triggers to handle lead assignment based on custom logic defined in the code.

Use Process Builder to create a series of processes that manage lead assignment based on predefined rules.

Create a Visualforce page that allows users to manually assign leads based on their discretion.

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