Question 1 of 30
Following the identification of a novel concept for a sustainable energy storage solution during an internal ideation workshop, the innovation team at \"SolaraTech\" has documented the core idea and its potential benefits. According to the principles of ISO 56007:2023 for managing innovation opportunities, what is the most logical and critical next step for the team to undertake to advance this opportunity?
Conduct a comprehensive feasibility study and preliminary market analysis to assess viability and potential impact.
Immediately initiate a pilot production run to test the manufacturing process and gather early user feedback.
Integrate the concept directly into the company's long-term strategic roadmap without further validation.
Organize additional brainstorming sessions to generate more variations of the initial concept.

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