Certbie
Question 1 of 30
Consider an organization facing a significant operational disruption due to a cyberattack that has compromised sensitive customer data. The initial response has been to contain the breach, but public awareness is growing rapidly through social media. Which of the following communication strategies best aligns with the principles of ISO 22361 for managing stakeholder expectations and maintaining organizational credibility during this escalating crisis?
Implementing a multi-channel communication plan that includes regular, transparent updates from a designated spokesperson, addressing the nature of the breach, the steps being taken to mitigate it, and the support available to affected customers, while actively monitoring and responding to public sentiment.
Issuing a single, brief statement through a press release acknowledging a "minor technical issue" and deferring further comment until a full internal investigation is complete, relying on existing customer service channels for individual inquiries.
Focusing solely on internal communication to reassure employees and directing all external inquiries to legal counsel to ensure compliance with data privacy regulations, without proactively addressing the public.
Engaging in a reactive social media campaign to directly refute any negative commentary and highlight the organization's technological strengths, without disclosing the specifics of the cyberattack to avoid panic.

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