Question 1 of 30
A sales representative is in a meeting with a potential client who expresses concerns about the cost of a renewal contract. The client believes that the price is too high compared to competitors. How should the representative effectively handle this objection to ensure a positive outcome for both parties?
Acknowledge the client's concern, provide a detailed breakdown of the value and benefits of the service, and offer a tailored solution that aligns with the client's budget constraints.
Dismiss the client's concerns by stating that the price is fixed and non-negotiable, emphasizing the quality of the service instead.
Agree with the client that the price is high and suggest they consider switching to a competitor for a better deal.
Offer a discount immediately to appease the client without discussing the value of the service.

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